Users experience leads Technology.
We would like to extend our gratitude to our valued customers for entrusting us with their business. We are honored to be a part of your success and commit to continuous improvement. Rest assured, we will strive to deliver the best Technology to you and onward.
Success Story #01 Speech Analytics within Command Center 1155
Thailand’s Command Center 1155, the Tourist Assistance Center, has enhanced its operations with Vasvox Speech Analytics to empower officers with faster, more accurate, and timely responses to emergency situations. The technology enables real-time transcription, analysis, and keyword detection from tourist interactions, ensuring that officers can provide precise and immediate assistance.
Given the diversity of international visitors, the system is designed to support multiple languages, including English, Chinese, Japanese, Korean, Russian, and more. Built on international standards, it enables seamless communication, reduces misunderstandings, and builds trust among tourists seeking help through the 1155 hotline.
Most importantly, all data is protected under strict PDPA and GDPR compliance, with robust encryption, access control, and secure data management. This initiative not only improves operational efficiency but also reinforces Thailand’s image as a safe and world-class destination for global travelers.
Success Story #02 Thai Speech Analytics for Banking
A leading bank in Thailand needed to manage 1,000+ call recordings per day from debt collection, partly handled by outsourcing vendors. The bank sought a way to ensure consistent call quality monitoring, improve collection efficiency, and protect brand reputation from aggressive or non-compliant collection practices — all without replacing the existing Contact Center.
We delivered a Thai Speech Analytics solution that seamlessly integrates with the existing Contact Center. Automated scripts export daily recordings into ASC Neo, then Cloud-based Speech-to-Text (Thai) converts audio to text and stores it within the bank’s data center. The system applies automated scoring to detect inappropriate language, negative sentiment, and compliance risks, routing only high-risk calls to the Supervisor Dashboard—reducing manual review and accelerating time-to-action.
The bank now achieves broader quality coverage without adding headcount, reduces human bias in scoring, and identifies risky calls faster—leading to fewer complaints and strong brand protection. Debt collection becomes more efficient, transparent, and compliant, with clear pathways to expand into Contact Center Analytics and end-to-end complaint management.
Success Story #03 ASC Recording Insights in Banking
During the COVID-19 period, a leading Thai bank rapidly shifted to Work from Home and adopted Microsoft Teams as the primary channel for client communications, especially investment advisory. The bank needed a solution to record, preserve, search, and reference conversations under strict regulatory requirements, while keeping service continuity intact.
ASC Recording Insights augments Microsoft Teams with compliance-grade recording: policy-based capture, encryption, role-based access control, full audit trails, and retention management. Evidence is securely stored and governed within the bank’s IT environment, enabling seamless operations and consistent adherence to banking and regulatory obligations—even under remote-work conditions.
On data security, the bank set a high bar. While many products failed to meet the criteria, our solution’s SOC 2 Type 2 compliance earned the selection and a three-year contract extension. The result: continuous operations, sustained client service quality, and resilient business performance throughout a time of disruption.
Why not use native Teams recording alone? In one word: Compliance. ASC Recording Insights is purpose-built for regulated recording—enforcing policies, enabling defensible auditing and evidence lifecycle, and adding advanced Speech Analytics to reduce risk, increase transparency, and elevate regulatory compliance for financial institutions.
Success Story #04 Recording Insights at a factory
A leading cosmetics factory with production bases in Thailand and neighboring countries sought an Omnichannel Recording solution to capture and analyze customer interactions across landline, mobile, and Microsoft Teams meetings. The primary objective was to leverage call data for sales and marketing insights. However, the company needed to carefully control its budget, minimize investment risks, and avoid high upfront costs.
Our proposed solution is ASC Recording Insights on a Subscription model, starting with just 10 licenses. Integrated with the 3CX phone system, it records all customer and sales/marketing calls, then processes them with Microsoft Cognitive Services for Speech-to-Text in Thai. The system also delivers insightful reports through Power BI dashboards, enabling the company to conduct market research, enhance product quality, plan marketing strategies, and identify new business opportunities.
A key benefit is the ability to handle multilingual conversations. Calls in English or neighboring languages can be automatically translated into Thai, allowing staff to fully understand every interaction without requiring language expertise. This feature has inspired the CEO to look ahead toward expanding production into additional countries with greater confidence.
ASC Recording Insights is not just a call recording tool but a strategic enabler. It equips the factory with actionable insights, reduces investment risks, and allows them to focus resources on what they do best — producing and distributing high-quality cosmetics — while maintaining cost efficiency and sustainable growth.
Success Story #05 Speech-to-Text in Thai
In every meeting, especially formal ones, government agencies in Thailand require written meeting minutes. Traditionally, secretarial teams handle this by manually taking notes or recording audio for later transcription, a process that is time-consuming and resource-intensive. This becomes even more challenging for long parliamentary sessions or large-scale meetings.
The solution: Thai Speech-to-Text. By importing audio files into the system, conversations are automatically transcribed into Thai text. Teams only need to copy, edit, or refine the output—or even let AI summarize hours of discussions into a single paragraph within seconds. This boosts productivity, reduces manual workload, and minimizes human error.
Beyond meetings, Thai Speech-to-Text is invaluable in industries such as insurance sales, foreign exchange trading, and securities, where voice records must legally be retained for up to 99 years. Converting these recordings into text transforms them into a powerful Big Data resource for analytics, compliance, and business growth opportunities.
Another critical application is in investigations and surveillance. Suspect conversations can be transcribed instantly, cutting down time and manpower needed for manual transcription. When combined with our Cybercrime Analytics, the system can connect people, events, and conversations into clear graphical relationship maps—making Investigation faster, smarter, and more accurate.
